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What Is A Gig? TV
Project type
TV / Print / OOH / Web
Role
Art Director
CenturyLink’s “What Is a Gig?” was created to demystify gigabit internet for the average consumer. At a time when “gig speed” was becoming a buzzword in the telecom world, this campaign set out to educate, entertain, and position CenturyLink® as an accessible provider of ultra-fast internet – without all the wordy tech-speak.
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